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Our Work

LEAD GENERATION

Goals

Generate 350 leads from Winsight's K-12 audience.

TACTICS

  • Targeted social media (Facebook and Pinterest)
  • Branded articles and spotlight placements in K-12 Spotlight eNewsletter
  • PinPoint campaign
  • Gated recipe content

RESULTS

Winsight generated 350 leads in the K-12 target—a month earlier than the client’s desired timeframe

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