Our Work
LEAD GENERATION
Goals
Generate 350 leads from Winsight's K-12 audience.
TACTICS
- Targeted social media (Facebook and Pinterest)
- Branded articles and spotlight placements in K-12 Spotlight eNewsletter
- PinPoint campaign
- Gated recipe content
RESULTS
Winsight generated 350 leads in the K-12 target—a month earlier than the client’s desired timeframe
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