HOW WE DELIVER ROI
Manage campaigns and view ROI in real time when you partner with WGB, we offer you exclusive membership benefits to track and optimize your campaigns. See how campaigns are tracking against set goals and update your creative to fit your needs. All of this is available and more in the MyWinsight platform.
Log In to MyWinsightHave a question about your MyWinsight access?
Contact Kelly Doodeman, Data & Platform Specialist | kdoodeman@winsightmedia.com
What is available in MyWinsight
- Multiple Account Access - See advertising metrics for each account you are responsible for
- Media and Event Info - Easily access event information, media kits, advertising specs and more
- Content Studio - Customize the content seen for each ad campaign, update creative, optimize your campaign
- Advertising Metrics - View detailed metrics for each of your campaigns including clicks, impressions, campaign durations, etc
- Export Capabilities - Select target categories and export reports using customized filters
Advertising Best Practices
Custom Content Recommendations
A list of the top 3 custom content recommendations based on efficiency metrics.
Ad Positions that Deliver Results
An analysis of which ad spots perform best in terms of click-through rate (CTR) across Winsight Grocery Business’s flagship eNewsletter, Grocery Business Daily.
The Retailer’s Path to Purchase
An in-depth look at how food retailers gather information, assess products, and make purchasing decisions.
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